It's all about the "why?"

Discover how digital strategies are reshaping public relations today.

This week the Daily Mail ran a story that had everyone clutching their property listings a little tighter: “Family home goes on the market for £425k in quaint Lincolnshire village... but behind its manicured privet hedge hides a very sinister secret.”

This year it’s peas. Not long ago it was bananas. Britain’s fruit and veg aisle is starting to feel like a soap opera.

There’s a life-size cut-out of David Tennant in our house. Yes, really. My daughter insists he takes pride of place, and frankly, he’s become part of the furniture.

Rylan Clark has come under fire this week for comments he made about immigration during a news segment. His remarks - including claims about free phones, iPads, and luxury hotels for asylum seekers - were quickly challenged, fact-checked, and widely condemned as sloppy and inaccurate.

Over the weekend, a CEO went viral for all the wrong reasons. Not because of a killer keynote, not because of a dazzling earnings report – but because he was filmed snatching a signed tennis cap away from a child at the US Open.