It's all about the "why?"

At Satsuma, everything we do starts with asking “why?”.
We believe that success comes from understanding purpose.
With the end goal in mind, we can help craft campaigns and communications with intent, insight and impact.

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Freshly squeezed

Get the juice on a whole host of “whys” in our blog

5 min read
From networking to navel-gazing: The rise of LinkedIn cringe
LinkedIn has long been my most favourite social media platform. A place to make business connections, share best practice, recruit, grow your network, win work. But I’m sad to say that of late it’s all turned a bit weird….

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5 min read
Valentine’s Day: Love (and PR) done right
Whether you love it or loathe it, February 14th has given us some of the most brilliant, bizarre, and downright hilarious PR stunts over the years...

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5 min read
Taylor Swift, Travis Kelce and a PR strategy for a “break up”
Taylor Swift and Travis Kelce – the celebrity romance that’s captured as many hearts as Posh and Becks...

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5 min read
Your TikTok is “funny as f***” but will it help you win an Election?
My 14-year-old son came home from school the other day to tell that I absolutely had to vote Reform because Nigel Farage is “funny as f***”..

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5 min read
The best – and worst – communications lessons from Bridgerton
Dear reader, unless you’ve been living under a rock the last few weeks, you must have heard the news that the next instalment of Bridgerton season 3 has been unleashed on Netflix today...

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5 min read
The Evening Standard: Read all about it – but for how long?
The Evening Standard has announced plans to shut its daily newspaper and replace it with a weekly outlet...

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